Lesson 3.1 – The “Where” and “When” of Writing and Overcoming the Dreaded ‘Writer’s Block’
In this lesson, John will discuss the practical aspects of writing – the “Where” and “When” – using several published authors as examples.
He compares and contrasts their various methods and emphasizes the importance of customizing a method to suit your personal preferences.
John also explains ‘Writer’s Block’ and reveals his personal technique for dealing with this common annoyance.
Lesson 3.2 – The “Secret” of Writing a Book
In this session John shares bestselling author Richard Bach’s advice for writing chart-topping hits.
This one tip could make your writing a much more pleasurable exercise and could save you countless hours of work.
Lesson 3.3 – Alternate Ways To Write Your Book
If you don’t have the time, or are knowledgeable on a topic, but aren’t interested in organizing or formatting your writing, there are many ways to “partner” with another ( co-author, ghost writer, out-source, interviewees ) to get the job of writing done.
We also discuss technology in the form of audio recording then transcribing your work and voice recognition computer software.
Lesson 3.4 – The Critical Step of Naming Your Book
Where books are concerned, picking a proper title is one of the most important things we can do.
A good title could make the difference between less than mediocre sales and fantastic sales. It is important that you start the process of finding a good title way before your book is completed.
Also, discover how John came up with titles such as: “When You Can Walk on Water, Take the Boat”, “Morning Has been All Night Coming” and “Journey in the Fields of Forever”.
Lesson 3.5 – Table of Contents / Chapter Titles / Introductions
Research has shown that a significant percentage of readers purchase a book because the title of one chapter in the Table of Contents caught their eye.
In addition, John examines in detail, “Do I really need an Introduction for my book? And, if I do, where will I find someone to write it?”
Lesson 3.6 – Testimonials & Book Reviews
Testimonials and Book Reviews SELL BOOKS!
That’s why their importance can’t be overestimated.
Discover how to obtain testimonials and book reviews that provide you with the basic material for your book promotion, whether you intend to self-publish or go with a major publisher.



